There are several types of marketing materials offered here, which may be used in your marketing and communications efforts. These materials may be downloaded directly from this web site, once a short request form has been completed. Materials include:
- Consumer media print advertisements
- Informational brochures and displays
- Web banner advertisements
- Consumer radio advertisements
- Direct Deposit and Direct Payment logos
Consumer Media Print Advertisements
Our national consumer advertisements feature a "slice of life" appeal - people from all walks of life doing things they enjoy with family and friends rather than waiting in line to deposit checks or sitting at home paying bills.
Informational Brochures and Displays
Back Office Conversion (BOC) Education
Back Office Conversion of checks begins on March 16, 2007. Educate your customers about check conversion and how it may affect them to avoid surprises. The materials shown below are available for use by financial institutions and businesses for in-store or lobby displays, brochures and statement stuffers. You can personalize the materials by adding your logo or branding information. (Please review our terms and conditions to see how the materials can be used.)
To download a high-resolution version suitable for printing, please complete our short request form »
Would you like to promote Direct Deposit and Direct Payment in an internal or external publication? The print advertisements shown below are available to businesses, financial institutions and regional payments associations for use as advertisements in consumer print media. You can personalize the advertisements by adding your logo or branding information. (Please review our terms and conditions to see how the materials can be used.)
To download a high-resolution version suitable for printing, please complete our short request form ».
 Fisherman |
 Lunch |
 Basketball |
 Vacation |
Direct Deposit Ads
Preview [240 kb PDF]: Direct Deposit: Fisherman
Preview [208 kb PDF]: Direct Deposit: Lunch
Direct Payment Ads
Preview [200 kb PDF]: Direct Payment: Basketball
Preview [196 kb PDF]: Direct Payment: Vacation
Informational Brochures and Displays
Back Office Conversion (BOC) Education and Notification
Back Office Conversion of checks begins on March 16, 2007. Educate your customers about check conversion and how it may affect them to avoid surprises. The materials shown below are available for use by financial institutions and businesses for on-site displays, customer takeaways and statement stuffers. You can personalize the materials by adding your logo, branding information and telephone number. (Please review our terms and conditions to see how the materials can be used.)
To download a high-resolution version suitable for printing, please complete our short request form ».
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Preview [68 kb GIF]: Back Office Conversion Display or Poster
Preview [36 kb GIF]: Back Office Conversion Takeaway or Statement Stuffer
General Check Conversion Education
Do you need materials to let your customers know about check conversions? The brochure shown below is available to businesses, financial institutions and regional payments associations for use as a statement stuffer or in a lobby promotion. You can personalize the brochure by adding your logo or branding information. (Please review our terms and conditions to see how the materials can be used.)
To download a high-resolution version suitable for printing, please complete our short request form ».
Preview [32 kb PDF]: Check Conversion Statement Stuffer "Whatever Happened to the Paper Check?"
Web Banner Advertisements
Ready to kick off an online campaign? Post these colorful ad banners on your public web site or company intranet. What better way to call attention to ACH-based electronic payments? The following banner ads are available for use by businesses, financial institutions and regional payments associations. You can personalize them by adding your logo and branding information. (Please review our terms and conditions to see how the materials can be used.)
To download full-size versions suitable for web posting, please complete our short request form ».
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#1 Direct Deposit / Direct Payment Month Medium Rectangle (300 x 250) #2 Direct Deposit / Direct Payment Month Full Banner (468 x 60) #3 Direct Deposit / Direct Payment Month Half Banner (234 x 60) #4 Direct Deposit / Direct Payment Month Email Footer (510 x 70) |
Consumer Radio Advertisements
Need a radio ad to promote Direct Deposit and Direct Payment in your market? The radio advertisements below are available in 30-second and 60-second formats, and can be used by businesses, financial institutions and regional payments associations as advertisements on consumer radio programming. Your company may add an identifier or contact (phone or website); however, the advertisement may not be altered in any other manner. (Please review our terms and conditions to see how the ads can be used.)
To download a broadcast-quality version, please complete our short request form ».
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Direct Deposit Radio Ads
Preview [Flash 7]: #1 Gone Fishing 60-Second Format
Preview [Flash 7]: #2 Gone Fishing 30-Second Format
Preview [Flash 7]: #3 Lunch Break 60-Second Format
Preview [Flash 7]: #4 Lunch Break 30-Second Format
Direct Payment Radio Ads
Preview [Flash 7]: #5 Hide and Seek 60-Second Format
Preview [Flash 7]: #6 Hide and Seek 30-Second Format
Preview [Flash 7]: #7 Vacation 60-Second Format
Preview [Flash 7]: #8 Vacation 30-Second Format
Direct Deposit and Direct Payment Logos
Would you like to use the Direct Deposit and Direct Payment logos on promotional materials you create? The logo is a trademark of the Federal Reserve Bank of Atlanta, which encourages companies and financial institutions to use it. (Please review our terms and conditions to see how the logos can be used.)
To download a print-quality version, please complete our short request form ». We will send it to the appropriate party at the Federal Reserve, who will contact you regarding your request.
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